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WebP vs JPG: Which Should You Use?

For photos, WebP and JPG do the same job, but WebP does it with smaller files and adds transparency and animation. JPG's strength is that every device and app on earth opens it.

WebP vs JPG

Short answer

Use WebP for photos on websites: roughly 25–50% smaller at the same visual quality. Use JPG for photos you share, email, print or upload elsewhere.

WebP vs JPG at a glance

PropertyWebPJPG
CompressionLossy or losslessLossy (small files, some detail discarded)
TransparencyYesNo
AnimationYesNo
Opens inAll modern browsers; some older apps and upload forms don't accept itAll browsers and devices
Best forFast-loading website imagesPhotos, sharing, email, social media

Use WebP for

  • Photos on your own website
  • Image-heavy pages that need to load fast
  • Photos that need transparency

Use JPG for

  • Sharing, email and messaging
  • Uploading to forms and marketplaces
  • Printing
  • Maximum compatibility

File size test

How big are the files?

We saved the same two images in both formats with our converter at default settings (quality 85 for lossy formats).

Test imageWebPJPGDifference
1600 × 1200 photo92 KB175 KBWebP 47% smaller
1200 × 800 screenshot with text17 KB38 KBWebP 55% smaller

Key differences

File size

In our photo test, WebP was 92 KB and JPG 175 KB at the same quality setting, 47% smaller.

Features

WebP supports transparency and animation; JPG supports neither.

Compatibility

All modern browsers show WebP, but some apps, email clients and upload forms don't accept it. JPG is universal.

WebP

What is a WebP file?

WebP is a raster graphics file format developed by Google specifically for web optimization, utilizing the Resource Interchange File Format (RIFF) container. It employs predictive coding based on the VP8 video codec for lossy compression and the LZ77 algorithm with entropy coding for lossless compression. WebP supports transparency (alpha channel) in both lossy and lossless modes, as well as animation, often achieving file sizes 26-34% smaller than comparable JPEG or PNG files while maintaining high structural similarity (SSIM) index scores.

How to open a WebP file

WebP is natively supported by all modern web browsers, including Google Chrome, Mozilla Firefox, Microsoft Edge, and Apple Safari. For offline viewing, Windows 10 and 11 support WebP via the Photos app (often requiring the Webp Image Extensions package), while macOS users can view them in Preview (macOS Big Sur and later). Legacy systems or incompatible editors require conversion tools or third-party viewers like IrfanView to render the image data.

Full Name
Web Picture
Developed By
Google
Initial Release
2010
MIME Type
image/webp

JPG

What is a JPG file?

JPG is functionally identical to the JPEG format, differing only in the file extension length, a legacy constraint from the MS-DOS 8.3 filename limit (which allowed only three characters for extensions). It implements the same ISO/IEC 10918 standard, using lossy compression based on Discrete Cosine Transform (DCT) and Huffman coding to store photorealistic images. The file structure contains markers such as Start of Image (SOI) and End of Image (EOI) and supports color spaces like sRGB and CMYK, making it interchangeable with .jpeg files in all software contexts.

How to open a JPG file

As one of the most ubiquitous file types in computing, JPG files open natively on Windows, macOS, and Linux without external software. Default viewers like Microsoft Photos, Apple Preview, and Linux image viewers handle the format automatically. For editing or conversion, industry-standard tools including Adobe Photoshop, Paint.NET, and XnView provide extensive support. Web browsers universally render JPGs without plugins.

Full Name
Joint Photographic Experts Group
Developed By
Joint Photographic Experts Group
Initial Release
1992
MIME Type
image/jpeg

WebP vs JPG

Frequently asked questions

Yes, typically 25–50% smaller at similar visual quality.

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